It’s safe to assume that there probably aren’t that many popup ads that users actually look forward to or are happy about. This is why browsers come with popup blockers, and why ad-blocking software exists. However it seems that recently Apple has been displaying popup ads within its own apps, much to the displeasure of its users.
According to reports on Reddit and Twitter, users are reporting that they are seeing ads for the iPhone 6s appear within the iTunes App Store. According to the user who posted the screenshot to the right, “I noticed a few apps needed updating, so launched the App Store and an ad popped up for the iPhone 6s (I’m currently on an iPhone 5s running iOS 9.2). This might make sense in the Apple Store App, but not when I’m updating something on my phone. Has anyone else seen this?”
The ads themselves aren’t spammy or clickbait, but the fact that Apple is advertising its own products within another of their own products that a customer bought and paid for isn’t sitting well with customers. While we suppose Apple is well within their rights to advertise their products, there are some who think that maybe this is taking things a bit too far and it is borderline invasive, but what do you guys think? Has Apple crossed the line with this type of marketing?