There have been persistent rumors that Microsoft could be getting ready to drop the Nokia and Windows Phone branding. In fact recently an upcoming Windows Phone handset was spotted with just a “Windows” branding on the back versus “Windows Phone”. This seems to be in line with Microsoft’s plans to unify the Windows RT and Windows Phone platforms.
Well if you’re looking for further proof that this is the case, Microsoft has recently released two new ads that talk about the apps available on their Windows Phone and Windows 8.1 platforms, however interestingly enough not once during the ad did Microsoft refer to Windows Phone by name, instead choosing to refer to it as Windows.
You can check out the ads in the videos above and below to see it yourself. Microsoft has also been rumored to rebrand their handsets to “Microsoft”, losing the Nokia name in the process. In a way this is expected as Microsoft was not expected to hold onto the Nokia name forever.
However some users have felt that this wasn’t a good choice of branding and have since petitioned Microsoft to reconsider, and perhaps to use the “Lumia” brand on their smartphones instead. In any case what do you guys think? Would unifying their operating systems be a good idea, or would it end up being confusing for everyone?