Instagram turns itself into a photo messaging app

Instagram logoInstagram announced “Instagram Direct,” a new service that allows users to send photos to a certain set of recipients, at a press event Thursday in New York. The messaging service appears to be an indirect strike at the ephemeral messaging platform Snapchat, though it does not borrow Snapchat’s ephemerality as a feature.

Users can send photo messages to up to 15 recipients at a time. The platform is not ephemeral—when the photo is opened, recipients can see, comment, and like the content. The photo messages also have built-in read receipts, so when a recipient views the photo, a check mark appears by their name if the sender looks at the message again.

Instagram turns itself into a photo messaging app

Messages are collated in an inbox that is separate from a user’s regular Instagram feed. Users are alerted to new messages by a badge over the Inbox icon. Users can only receive messages from people they follow; messages from people they do not follow are filtered into a “pending request” tab that users can then approve if they wish to see the attached message.

The inbox has no internal organization, so the messages appear as a chronological list. As recipients interact, their actions (likes or comments) are signified by a badge attached to their profile picture along the bottom of a photo.

This represents another differentiation from Snapchat, which allows users to send one photo to multiple recipients, but no recipient can know who else is seeing the photo. With Instagram Direct, the addressee list is on the table. Still, it's clear Instagram is after a piece of Snapchat's business—news recently surfaced that the company turned down a $3 billion buyout offer from Facebook, which owns Instagram.

Instagram Direct will be available in both the iOS App Store and Google Play Store starting today.

Source: Ars Technica

Tags: Instagram, social networks

Comments
Add comment

Your name:
Sign in with:
or
Your comment:


Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party


Last news

 
Galaxy Note10 really is built around a 6.7-inch display
 
You may still be able to download your content
 
Facebook, Messenger and Instagram are all going away
 
Minimize apps to a floating, always-on-top bubble
 
Japan Display has been providing LCDs for the iPhone XR, the only LCD model in Apple’s 2018 line-up
 
The 2001 operating system has reached its lowest share level
 
The entire TSMC 5nm design infrastructure is available now from TSMC
 
The smartphone uses a Snapdragon 660 processor running Android 9 Pie
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 / 2
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /
 
 

News Archive

 
 
SuMoTuWeThFrSa
    123
45678910
11121314151617
18192021222324
25262728293031




Poll

Do you use microSD card with your phone?
or leave your own version in comments (15)