Will Wright to leave Electronic Arts

Electronic Arts logoWill Wright, one of the best-known names in gaming, is leaving Electronic Arts to set up his own "electronic think tank."

Wright will be the head of Stupid Fun Club, a venture aimed at developing concepts that can serve as the nexus for video games, movies, TV shows, toys, and other entertainment products. EA will invest in the venture, with the game maker and Wright each owning equal percentages of the company.

"The entertainment industry is moving rapidly into an era of revolutionary change," Wright said in a statement. "Stupid Fun Club will explore new possibilities that are emerging from this sublime chaos and create new forms of entertainment on a variety of platforms."

Wright spoke last week at the Web 2.0 event, talking about the role games can play when they extend one's one life into the digital realm.

"Most people are very narcissistic," Wright said. "The more you can make the game about that person, the more interested, the more emotionally involved they will get."

EA Chief Executive John Riccitiello said he is looking forward to partnering with Wright in his new effort and praised Wright's contributions to EA.

"Will is a great designer, and he's been part of a great legacy of globally recognized game franchises like The Sims, SimCity, and Spore," Riccitiello said. "The teams that have been leading those franchises in recent years have a lot of exciting content coming."

Wright co-founded game studio Maxis, responsible for SimCity, the Sims and, more recently, Spore, with Jeff Braun in 1989. EA bought Maxis in 1997. Upon Wright's departure, EA said Maxis is set to be run by Lucy Bradshaw, the unit's general manager. It is currently working on a Spore Galactic Adventures expansion pack.

Source: CNET

Tags: Electronic Arts

Comments
Add comment

Your name:
Sign in with:
or
Your comment:


Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party


Last news

 
Google Inbox was due to close down -- it was just a matter of when
 
The patent was published by the Japan Patent Office over the weekend
 
The Stadia servers are capable of providing 4K, 60 frames-per-second performance
 
Exascale supercomputers are capable of a quintillion calculations per second
 
 
GTX 10-series cards will run some ray-traced games well, and others... not so much
 
The maximum number of people that you can have on a Skype video call right now is 25
 
Apple wants all of the spotlight on its new services and subscriptions next week
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 /
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /
 
 

News Archive

 
 
SuMoTuWeThFrSa
     12
3456789
10111213141516
17181920212223
24252627282930
31




Poll

Do you use microSD card with your phone?
or leave your own version in comments (15)