Google will pay Android app developers more for retaining subscribers

Google logoDevelopers who want to sell apps or offer in-app subscriptions on Google Play have to give 30 percent of the revenue up. It's the cost of doing business on Google's popular app store -- and the same goes for the App Store and Microsoft Store as well.

However, in a move that mirrors Apple's policy change last year, Google will soon take a lower cut from developers who retain subscribers for more than a year.

As the search giant says on the Play Console Help page for transaction fees, developers will only give up 15 percent of the revenue that subscriptions generate in that case. This change will take effect starting January 1, 2018.

And, as is probably obvious, it will not apply to any revenue that developers generate from subscriptions that are canceled before the one year mark ends. What is unclear is when exactly this change will actually impact developers' revenue.

It seems likely that Google will reward them for the subscribers they have retained over the whole of 2017 -- and not just those that they will retain for a year starting January 1, 2018.

As mentioned earlier, Apple made a similar change back in June 2016. At the time, Phil Schiller announced that the company's cut would drop to 15 percent in the case of App Store developers that have users subscribed for longer than a year. Schiller noted that this applies "to all categories [...] including games." Google makes no distinction either.

Source: Betanews

Tags: Google

Add comment

Your name:
Sign in with:
Your comment:

Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party

Last news

Galaxy Note10 really is built around a 6.7-inch display
You may still be able to download your content
Facebook, Messenger and Instagram are all going away
Minimize apps to a floating, always-on-top bubble
Japan Display has been providing LCDs for the iPhone XR, the only LCD model in Apple’s 2018 line-up
The 2001 operating system has reached its lowest share level
The entire TSMC 5nm design infrastructure is available now from TSMC
The smartphone uses a Snapdragon 660 processor running Android 9 Pie
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 / 2
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /

News Archive



Do you use microSD card with your phone?
or leave your own version in comments (15)