Windows Phone dropped to 2.8% market share in 2014

Windows Phone logoIt's not a secret that Windows Phone is far behind Android and iOS in terms of global market share, but it turns out that things are getting worse for Microsoft's smartphone platform these days.

Data provided by Gartner for 2014 shows that Windows Phone dropped from 3.2 percent in 2013 to 2.8 percent in 2014, even though Microsoft actually sold more devices.

Last year, Microsoft shipped more than 35 million devices, up from 30.7 million units in 2013, but the Redmond-based giant is still far behind Android, which shipped no less than 1 billion devices in 2014 and owns 80.7 percent of the market. Apple is the runner-up with 15.4 percent, or about 191 million sold units.

According to Gartner, the impressive Android growth was actually possible thanks to Chinese manufacturers, who created affordable devices that were sold in high numbers all over the world.

Windows Phone dropped to 2.8% market share in 2014

At the same time, Windows Phone experienced strong performance in a number of European markets, again with affordable devices, as Microsoft is yet to debut a new high-end device.

“Chinese and other smaller players drove Android's performance in 2014, while more established players at the higher end of the market continued to struggle to increase stickiness to their brands and ecosystems. Windows Phone's performance was flat but it recorded strong results in some markets in Europe, and in the business segment,” Gartner said.

Microsoft has high expectations of Windows 10, the next operating system that will also bring major updates on Windows Phone and which is expected to debut in the fall of 2015.

Redmond says that Windows 10 would bring together PCs and smartphones and will represent a big opportunity to gain market share, not only because most of its low-end devices would run it but also thanks to the arrival of new flagships that would see the light of day at about the same time as the OS.

Successors to Lumia 930 and 1520 are expected to launch later this year, alongside several other affordable models supposed to slow down the impressive growth of Android and help gain market share.

Source: Softpedia

Tags: Android, iOS, OSes, Windows Phone 7

Add comment

Your name:
Sign in with:
Your comment:

Enter code:

E-mail (not required)
E-mail will not be disclosed to the third party

Last news

Galaxy Note10 really is built around a 6.7-inch display
You may still be able to download your content
Facebook, Messenger and Instagram are all going away
Minimize apps to a floating, always-on-top bubble
Japan Display has been providing LCDs for the iPhone XR, the only LCD model in Apple’s 2018 line-up
The 2001 operating system has reached its lowest share level
The entire TSMC 5nm design infrastructure is available now from TSMC
The smartphone uses a Snapdragon 660 processor running Android 9 Pie
The Samsung Galaxy A5 (2017) Review
The evolution of the successful smartphone, now with a waterproof body and USB Type-C
February 7, 2017 / 2
Samsung Galaxy TabPro S - a tablet with the Windows-keyboard
The first Windows-tablet with the 12-inch display Super AMOLED
June 7, 2016 /
Keyboards for iOS
Ten iOS keyboards review
July 18, 2015 /
Samsung E1200 Mobile Phone Review
A cheap phone with a good screen
March 8, 2015 / 4
Creative Sound Blaster Z sound card review
Good sound for those who are not satisfied with the onboard solution
September 25, 2014 / 2
Samsung Galaxy Gear: Smartwatch at High Price
The first smartwatch from Samsung - almost a smartphone with a small body
December 19, 2013 /

News Archive



Do you use microSD card with your phone?
or leave your own version in comments (15)